Decoding the Chinese Beauty Market
7 key principles for translating Western Beauty Brands for Success in China
Download report
Navigating the New Media Schism
Diversifying content strategy to drive deeper engagement
Download report
Breaking Through The Noise: Translating UK Beauty Brands for Success in the USA
5 key principles and insights that Brit beauty brands can leverage to translate themselves for success
Download report
Beauty Marketing in the Era of Digital Acceleration
5 Key Trends & Opportunities for Beauty Brands & Retailers
Download report
TikTok: More Than Memes
How the Gen Z platform came of age and what this means for luxury brands.
Download report
The Future of Ownership: 5 Key Opportunities for Brands and Retailers
We identify 5 existing and emerging modes of ownership that brands and retailers can take advantage of.
Download report
The New Rules of Post-Pandemic Retail
We identify the 5 key ways retailers can drive success in the post-pandemic landscape, catering to heightened consumer expectations of the omnichannel experience.
Download report
Retail 4.0: 5 Principles of Post-Pandemic Retail Success
We identify the 5 key principles in which the pandemic has transformed the retail landscape.
Download report
What Luxury Can Learn from Watches
We identify the 5 key ways that the fine watch category has successfully navigated the pandemic and what luxury players can stand to learn.
Download report
Haircare: Strategies for Success
We identify 5 key strategies for creating compelling haircare communications that can successfully capture the imagination of today.
Download report
How Events & Content have Converged
We outline 5 key ways events and content have seamlessly converged, and the unique innovation opportunities this presents.
Download report
5 Ways to Build Brand Equity Digitally
We explore 5 routes for creative innovation which simultaneously build equity for premium brands in the beauty category.
Download report
5 Digitally Driven Solutions for Brands
Find out more about why partnering with us could help you navigate a post-Covid-19 world and shape the future of digital.
Download report
The Events Renaissance
A snapshot of event reopening innovations, trends, and a checklist for practical considerations in our new world.
Download report
Winning Strategies: Luxury Food & Drink
5 key ways that brands are using comms to overcome the ever-changing restrictions and adapt to the new world order
Download report
6 Common Mistakes in Paid Media
In an increasingly competitive digital media space, we take a close look at common mistakes in paid media and strategies for optimising campaigns.
Download report
The Retail Re-Opening Opportunity
Innovative brands and retailers will continue to leverage the latest virtual technologies to engage and reward shoppers.
Download report
Live-streaming: New Virtual Marketing
Five key ways brands & retailers are leveraging live-streaming to pioneer the future of virtual marketing
Download report
Sustainability Communications
Understanding how to effectively communicate your sustainability credentials is essential.
Download report
How to Hack TikTok
TikTok’s fully immersive experience is totally different from that of other social platforms.
Download report
The New Frontier
Five ways brands and retailers can harness VR to deliver on key communications objectives.
Download report
Winning in Luxury eCommerce Today
In today’s eCommerce landscape, product is always one click away. Differentiation is key.
Download report